Press Release

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25th April 2019
Please run this release immediately, with the following header

The BMW Motorcycle Story – Second Edition

PRESS COPY

ABOUT THE BOOK
This new edition of Ian Falloon’s classic book on the history of BMW Motorcycles brings the story right up to date, and now includes all models from 1923 right through to 2019.
Over the past 80 years, BMW motorcycles have provided a unique alternative to those of other manufacturers. Some motorcycles may have been faster, certainly others were cheaper, but with their emphasis on quality and reliability, none have emulated the practicality of a BMW. With its commitment to ease of serviceability, the BMW motorcycle has become the preferred choice for hundreds of thousands of motorcyclists around the world. BMW motorcycles are made to be ridden, and if the journey includes a mixture of straight roads and bends, there is no better motorcycle. Factor in the best range of factory luggage and accessories available, and the success of BMW motorcycles isn’t surprising. Ownership of a BMW is also generally a long-term affair, a refreshing change from the current trend towards almost instant obsolescence.
Falloon is a prolific author and one of the world’s foremost motorcycle historians with years of experience. His other BMW books include BMW Boxer Twin Bible, BMW R90S, and the Complete Book of BMW Motorcycles.


The BMW Motorcycle Story – second edition by Ian Falloon

ISBN: 9781787113589
UPC: 6-36847-01358-5

AVAILABLE NOW!

£40.00 (UK), $60.00 (US), 78.00 (CAN)

BULLET POINTS
• BMW motorcycles from 1923 to the 2019 model year
• How BMW rose from the ashes of World War II to survive and prosper
• Covers BMW’s strong history of competition and world speed record attempts
• A look at the innovative technical solutions that have been pioneered by BMW
• The creation of BMW’s first Superbike during the 1970s: the R90S
• The 1980 R80 G/S established a niche dual purpose market
• BMW’s most recent exploits, including extreme high performance with the S1000RR
• Today BMW now produces its widest range ever
–––––––ENDS–––––––


–––– NOTES TO EDITORS ––––


ABOUT THE AUTHOR
Ian Falloon was born in New Zealand in 1952 and studied engineering and music at Victoria University, Wellington. His first book, The Ducati Story, has run to several editions and has been published in three languages. Ian’s BMW Story is regarded as the definitive work and is now in its 3rd edition. Ian Falloon lives in Australia, and is ably supported in his projects by his wife Miriam and sons Ben and Tim.


Place of birth: Feilding, New Zealand • Hometown: Kew • Nearest city: Melbourne, Australia

SPECIFICATION
V5358 • Hardback • 27x21cm • 304 pages • 276 pictures • ISBN: 978-1-787113-58-9 • UPC: 6-36847-01358-5
MORE INFORMATION
View sample pages and sample text on our website - https://www.veloce.co.uk or 01305 260068/e or info@veloce.co.uk

IMAGES
Front cover images in various resolutions are available from Veloce: email marketing@veloce.co.uk with your request.
You can also download a high-resolution cover image directly from the book page on our website.

RETAIL SALES
Veloce books are stocked by (or can be ordered from) bookshops by quoting the correct ISBN number. We also take orders direct: telephone 01305 260068 (+44 1305 260068 from outside UK), fax 01305 250479 (+44 1305 250479 from outside UK) or e-mail sales@veloce.co.uk. Books can also be ordered on our website – https://www.veloce.co.uk

SOCIAL MEDIA
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Note: All details subject to change.
If you have a specific requirement for press copy, photographs, or other media, or need information relating to any of our books, apps, ebooks, or events, that you can't find on our site, please contact us at marketing@veloce.co.uk

Veloce Publishing Ltd


Veloce House, Middle Farm Way, Poundbury, Dorchester DT1 3AR, UK  

Tel +44 (0)1305 260068  

Fax +44 (0)1305 250479  

Email info@veloce.co.uk

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